What are the App Store character limits?
App name 30 characters, subtitle 30, promotional text 170, keywords 100, and description 4000.
Free tool
App Store Character Counter
Paste your store copy to see how many characters each field uses, whether it is over the limit, and where your keyword field is wasting space.
0 / 30
0 / 30
0 / 170
0 / 100
0 / 4000
Everything is counted in your browser. Nothing is uploaded or stored.
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Upload your app screenshots and App Store Helper generates a name, subtitle, keywords, and description that already fit these limits, plus promo screenshots, in up to 20 languages.
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What are the Google Play character limits?
App title 30 characters, short description 80, and full description 4000.
Should I put spaces after commas in the keyword field?
No. The keyword field is only 100 characters, and a space after a comma uses a character without adding a keyword. Separate terms with commas only.